How to Deliver a Paid Speech
James Malinchak
As a paid speaker, you don't want to disappoint your audience. Buyers paid hard-earned money and they want you to deliver the goods. Besides, giving a powerful speech is good for your business. You can get more referrals from a successful talk and from satisfied customers. It always helps if you put your self into audience's shoes. Learn to recognize what the audience wants to hear from you. The likely answer is because buyers want you to inform, motivate, or inspire them. Be professional. Do not slack-off. Have integrity and give their money's worth. To become successful in the speaking industry you need to rely on your ability to deliver a powerful speech. Here are tried and true methods on how to deliver a paid speech. 1. Your introduction sets the mood. Make it interesting and catchy! Begin with excellence. Give the audience a reason to listen to the rest of your speech. You can establish this in your introduction. Therefore, it is vital to make introductions exciting and attention-grabbing. Building anticipation is a great way to open speeches. You can achieve this by opening up with controversial statements, amazing historical facts, dumbfounding statistics, or exciting stories. You can be funny, scary, or bizarre; the point is to awaken their senses and grab their attention. The success of your speech will rely heavily on your introduction. 2. Be dynamic and never bore your audience If you sense that the audience is beginning to lose interest, find ways to revive them. You could amplify the volume of your voice all of a sudden or change the tone of your speaking. You can even give the audience a break and have a ten minute breather. Sometimes you can avoid this all together by having a carefully outlined format and by practicing your speech before the event. But sometimes, you can never really know. Audiences may lose interest unexpectedly. A lot of factors can affect audience's moods like hunger, the time of day, or the surrounding environment. So it is always better to be aware and prepared. Remember to be enthusiastic and dynamic. If you are on a large stage, don't hesitate to move from spot to spot. It's okay to move your hands as long as it does not distract. Implement dramatic pauses and use emphasis by using voice inflection. Don't sound monotonous; it will surely bore the hell out of your listeners. 3. Be dramatic. Be funny and be sure to show emotion. Actually, this tip elaborates on the previous two. Being dramatic creates thrill and stimulates the crowd. It is also one way to avoid dullness in your speech. You can say dramatic statements and use superlatives to add effect. You can say things like 'I'm going to reveal to you my best kept secret in...'. This will build up anticipation and eagerness. Being funny also sets a mood of acceptance and candidness. Always remember that a laughing audience is a listening audience. Delivering a speech is like a movie. Speeches should be delivered with emotion. Displaying emotion connects you with the audience. However, do not overdo it; and keep your speech appropriate. As a speaker, you aim to inform and entertain at the same time. Even with great information, if you fail to entertain, your speech will bomb.
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